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  • 03/08/2021 - MiracleMileRockford 1 Comment
    Final Fundraising for the Dec 26th Shooting Victims Tragedy

    Miracle Mile Rockford and the Don Carter Lanes family are so grateful for the outpouring of love and support from the community and country for the survivors and victims of the mass shooting on December 26th at Don Carter Lanes. 


    We have exceeded our goal, and so thankful for the generous donations over the last 2+ months. But, each still family needs so much help. Tax-deductible donations are being accepted through March 31st.  Donations can be made on our website, using the Donate button,  at any Illinois Bank & Trust location, or by mail to Miracle Mile Rockford-Care Fund, 1643 N. Alpine Rd, PMB 129, Rockford, IL 61107.  


    Funds will be distributed to the shooting victims or their families in early April. 


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  • 03/04/2021 0 Comments
    4th Annual Cruise & Car Show - May 29th!

    Mark your calendar for Saturday, May 29th for our 4th Annual Cruise & Car Show.

    Once again, we will start the morning off at Rockford Speedway, where you can cruise your cool ride around the racetrack. At noon, cruise to Don Carter Lanes for our car show. The event will be set up socially distanced and covid-safe. Trophies will be awarded to Best in 12 classes, Top 60 and Best in Show.

    Don't miss the unveiling of the Vietnam Veterans of America Chapter 984's new Memorial that was designed and created together with Harlem High School art and welding students.

    Pre-registration will open in early March. 

    Until then, keep polishing your cool ride and we will see you in May!


    Photo shows 2019 Best in Show winner Fred Lenz and his cherry red 1957 Chevy

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  • 02/05/2021 - miraclemilerockford 0 Comments
    Don Carter Lanes Assistance Fund

    Miracle Mile Rockford has set up a Care Fund at Illinois Bank & Trust to accept tax-deductible donations for the benefit of the families that were affected by the shooting that took place at Don Carter Lanes on December 26th, 2020. Thank you to Illinois Bank & Trust and Anderson Automotive Group for starting the Miracle Mile Rockford Care fund off with very generous donations. Donations are being accepted at any Illinois Bank & Trust  branch drive through. You can also donate through this website using the Donate button, or mail a check to Miracle Mile Rockford, 1643 N Alpine Rd, PMB 129, Rockford, IL 61107.  Donations are tax deductible thru Miracle Mile Rockford 501(c)3. 

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  • 02/05/2021 - miraclemilerockford 0 Comments
    Jingle on the Mile

    Miracle Mile Rockford is hosting Jingle on the Mile, A Virtual Shopping Experience. Please help us support16 local small business owners in our business district who are participating.Follow along on Facebookas we showcase 16 local merchants and their holiday gifts to purchase for your loved ones this Christmas. Watch for Jingle Deal specials and more!

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  • 02/05/2021 - miraclemilerockford 0 Comments
    Rockford Day & Movies on the Mile

    Celebrating the 815 is always a good time, especially along the Mile! We had 12 shops participate in Rockford Day, plus we ended the evening with our drive-in movie night showing a Rockford classic, “A League of Their Own”. This was a great way to enjoy an outdoor movie in a COVID-safe environment.

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  • 08/03/2020 - miraclemilerockford 0 Comments
    Movie Night on the Mile!

    To celebrate Rockford Day, ten (10) locally-owned Miracle Mile business owners are sponsoring an outdoor movie night in the former Magna grocery store parking lot.  These small businesses felt it was important to provide a family friendly, COVID-safe event for our community and to celebrate Rockford on August 15th. 

    We will be showing a Rockford classic: A League of Their Own.  Attendees are encouraged to wear their Rockford apparel, Peaches shirts or their favorite baseball team jersey, but they must stay in their vehicles for the duration of the movie. The sound will be transmitted through an FM radio frequency.

    Tickets are $10 per car and can only be purchased online at Gate opens at 7pm, movie begins at dusk.  Full details are provided on the Guidelines page included on the ticket site.

    Thank you to the following businesses who have sponsored this event, as it would not be possible without their financial support:

    815 Blades Hair Salon
    Alpine Inn
    Brian Faulk State Farm
    Bygone Brand
    Coyle-Kiley Insurance Agency
    Don Carter Lanes
    Empowering Word Christian Center
    FitnessWorks, Inc.
    Lallygag Boutique
    Nuvista Capital Management

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  • Upper Cervical
    06/23/2020 - miraclemilerockford 0 Comments
    16th Annual Neighborhood Clean up Day

    a Huge THANK YOU to everyone who came out to help us pick up trash along Keith Creek, East State Street, Dahlquist Park, and the tree line behind the old strip mall/Magna shopping center.  We had 19 volunteers, who picked up about 30 bags of trash including a laundry basket, a couple small tables and a flower pot.  It warms my heart that most of you stayed even though it rained off and on. The new breakfast cookie provided by Mary’s Market Cafe & Bakery was delicious and the fruit provided by Upper Cervical Care Center was a refreshing treat.  Thanks Dr Schalow and your team for hosting us this year.  


    Photos (L-R) Karleene Hagerman, handling registration. Randy T and Dr D with their interesting finds, a happy volunteer, and Tom & Dawn Blomgren clearing the creek of trash. Wish I had gotten photos of all our volunteers, but thank you all from the bottom of my heart!  Paula Olson, Executive Director MMR


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  • 05/26/2020 - miraclemilerockford 0 Comments
    CurbFest! Virtually a Great Success!

    We had 25 Miracle Mile area businesses participate by giving us either a video and/or photos of their store/business/salon and we featured them one-by-one (posting every 3 – 5 minutes) during our event, which was on Facebook May 15th.  There were also fun Rfd Trivia questions for entertainment value.

    Miracle Mile purchased gift certificates from each business and created 10 Miracle Mile Shopping Experience packages that attendees of the event could win by Liking, Commenting, and/or Sharing posts. Each package contained 11-12 gift certificates with a value between $175 – $200.  Each store post gave shoppers instructions on how to place an order if they saw something they liked. Then Saturday, they could pick up their purchase, CurbSide! We invited a couple food trucks to park on Saturday.

    There were over 100 people who were eligible for the prizes. Every person that won had a huge smile on their face and LOVED following along during the event. Each one said they learned about several shops and businesses they didn’t know about. Now those 10 people will tell all their friends! PLUS, they will be back to those 11-12 shops to spend their gift certificates!


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  • 05/10/2020 - miraclemilerockford 0 Comments
    CurbFest! a Virtual Shopping Experience!

    Join us on Friday, May 15th from 6p – 8p for an online shopping experience along the Miracle Mile!

    Pick up supper curbside, from your favorite Miracle Mile restaurant, and watch from home as we explore Miracle Mile businesses, take virtual shop tours, meet store owners and go shopping (online). Find a list of participating businesses on our Event page.


    Join in anytime between 6 – 8pm. Win Miracle Mile Shopping Experience packages throughout the night. Each package contains numerous gift cards from participating businesses. Tune in to our Facebook Event page for details on how.


    Saturday: CurbFest Curbside pick-up. Grab lunch at several food trucks along East State Street. Each truck and shop will follow CDC guidelines to safely deliver your purchases to you, curbside. We will also be awarding more more Miracle Mile Shopping Experience packages on Saturday. .

    Don’t miss this fun event!

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  • 02/25/2020 - miraclemilerockford 0 Comments
    RLDC at May 18th Meeting

    Are you planning on any major purchases or investments to your business in 2020?  John Phelps, Executive Director of Rockford Local Development Corp, will be our March speaker.  Come learn about various loans available including micro loans and SBA loans.  John will also be accompanied by a business banker from Illinois Bank & Trust. 

    Information on our 16th Annual Neighborhood Clean up day will also be available.  The meeting is at Don Carter Lanes, 4007 E State St at 8am in the Veterans Room. Enter through the arcade game room or the far west door.  This meeting is open to the public.

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  • 01/23/2020 - miraclemilerockford 0 Comments
    Former Magna Grocery building update

    Mayor Tom McNamara shared awesome news with us that the city has acquired the property and is now in control of its destiny.  They plan to seek a developer or possibly demolish the building to make it more attractive for future development.  You can read the full story published in the Rockford Register Star HERE.  This is wonderful news for our business district as this property has been a blight and vacant for over 20 years!  Thank you to the Mayor and his team for their efforts to make this happen.  

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  • 01/03/2020 - miraclemilerockford 0 Comments
    January 15th Meeting

    Have you heard about Rockford Promise? This is another organization that adds great value to Rockford. Come learn about what this organization does, who it benefits and how you can help. Did you know they need mentors? What does that mean?

     The meeting will be held at Don Carter Lanes in the Veterans room on Weds, January 15th at 8am. Enter through the arcade room or the far west door.

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  • 11/04/2019 - miraclemilerockford 0 Comments
    Mayor to speak at Nov 20th meeting

    Mayor Tom McNamara and city Finance Director Carrie Hagerty will be our guest speakers at our November 20th meeting.  Come hear about what’s been happening and future plans for our great city, plus a budget overview.  We will also have flyers ready for our upcoming Cookie Crawl event.

    Meeting will be held at Don Carter Lanes, 4007 E State St, beginning at 8am in the Veterans Room, which is off the arcade game room. Public is welcome to attend.  

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  • 10/29/2019 - miraclemilerockford 0 Comments
    Registere your Surveillance Cameras

    The Rockford Police Department has a new crime fighting tool – You!  If your business or home has an outdoor security camera, they would like to know about it.  You can register your location and a contact phone number here at   In the event of a criminal incident, they may call you to come view your video footage.  Please do your part to help make our business district and city safer. 

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  • 09/22/2019 - miraclemilerockford 1 Comment
    Community Camera Network Initiative

    Let’s help the Rockford Police Department solve crime in our business district and city.  If your business has exterior security cameras, please register them online HERE to confidentially list your location and contact information.  This initiative will help expedite crime investigation.  It’s quick, easy and confidential.  Together we can make Rockford a safer place to live, work and play.  

    Don’t have security cameras? Miracle Mile Rockford will help pay for the cost of exterior cameras for your business with our Security Camera Purchase Assistance program.  We will reimburse Miracle Mile members up to $1,000.  For more information, contact Paula Olson at 815-323-0395.

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  • 08/26/2019 - miraclemilerockford 0 Comments
    Sept 18th Crime Update on the Miracle Mile

    Join us at 8am in the Veterans room at Don Carter Lanes to hear an update from Officer Chris Boeke of the Rockford Police.  He will also share information on a new initiative on a city-wide surveillance system.  We will also have a brief presentation from Rockford Promise.  Come learn how you can get involved, either as a mentor or financially.  Meeting is open to the public.  

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  • 08/02/2019 - miraclemilerockford 0 Comments
    #815MiracleMile Selfie Tour

    Put your best FACE forward and hit the MILE!  Rockford’s Miracle MILE that is.

    Get to know our growing business district in the heart of Rockford and celebreat Rockford Day by taking part in our self-guided Selfie Tour.  Local businesses are rolling out the red carpet with special offers, refreshments, DIY’s and demonstrations on Thursday, August 15th.

    Click over to our EVENTs page to find a flyer listing all the participating businesses and more details on how to join in the fun.  You may even win prizes!


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  • 06/24/2019 - miraclemilerockford 0 Comments
    Rockford Day Planning meeting

    Whether you call it 815 Day or Rockford Day, its a GREAT day to promote your business. Come learn what resources are available to help you promote your prodocuts or services on Rockford Day, which is Thursday August 15th.  It is free to participate and Miracle Mile will also promote your special on our Facebook page. Come to our July 17th meeting at 8am to learn more.  The meeting will be held at Don Carter Lanes in the Veterans Room. Enter off the arcade game room or the far west door.  

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  • 05/24/2019 - miraclemilerockford 0 Comments
    Weather Update – Miracle Mile Cruise & Car Show

    Update – May 25 @ 6:15 am –  IT’S A GO!

    Thank you, Mother Nature,!  It appears the storms are staying to the south of us.  We will be at the Speedway and ready for your cool rides at 8:30 am.  Cruisers use the pit entrance off Forest Hills Rd.  Spectators are welcome, but use the north entrance off Rt 173 and enter thru the main area to the Grandstands.  See you there!  Rain or Shine!

    Update – May 24 @ 4pm

    The Speedway has given us the Green light to run in the rain, since most all your cars have street tires.  You know your car’s wet driving capabilities, so the decision to run or not will be yours.  So, WE ARE BACK ON for the Speedway at 8:30 am!  Rain or Shine!  Same with the Car show half at Don Carter Lanes! 

    Update – May 24 @ 12pm

    We are monitoring the weather very closely for tomorrow’s event.  The Speedway will determine if it is dry enough for cars to go on the track.  Some light rain is okay, but consistent rain makes it too wet.  We will post a notice on our Facebook page by 7:30am. 

    It appears there may be a break in the rain late morning. Rain or Shine, we still plan on hosting the Car Show part of our event.  Registration will open at Don Carter Lanes at 10:30am until 1pm.

    If you don’t want to bring your car out in the rain, and you pre-registered, stop by before 4pm to pick up your T-shirt, goody bag and dash plaque.  We also have some neat raffle items, including an autographed Dean Lowry bobblehead wearing an Ice Hogs jersey, a NicKey Performance hoodie and more. 

    We are still selling our 50/50 raffle tickets and will draw the winner at 4pm (or after trophy presentations).  Ticket sales are close to $3,700 as of yesterday and our team is still selling, so we are hoping to award the winner with around $2,000.

    Thank you to all who had faith in us to pre-register for and sponsor our event.  Please know that your fees are going to support the efforts of Miracle Mile Rockford and the Vietnam Veteran’s of America-Chapter 984 programs. 

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  • 05/13/2019 - miraclemilerockford 0 Comments
    3rd Annual Miracle Mile Cruise & Car Show

    Our 3rd Annual Cruise & Car Show is coming up quickly.  Start polishing your cool ride so you can bring it on Saturday, May 25th.  Start the morning off at 8:30am at the Rockford Speedway.  Take your cool ride for a spin around the racetrack.  Feeling Adventurous?  Enter the Burnout Contest at 10am.  

    At noon,cars will cruise to Don Carter Lanes on the Miracle Mile for a car show.  We are awarding trophies for top vehicles in 12 classes, the top 60 participant chosen vehicles and Best in Show.  There are also fun events for you and your children/grandchildren.  

    At 4pm, cars will cruise around the Miracle Mile area on their way home.  Register at  Only $20 to participate.

    Don’t have a cool ride?  Spectators are welcome to come drool over all the cool cars – no charge!  See you there!


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  • 05/07/2019 - miraclemilerockford 1 Comment
    Thank you Clean-up Day Volunteers

    The Miracle Mile Board of Directors wants to extend a sincere THANK YOU to all the volunteers who braved the rain and snow on Saturday, April 27th to pick up trash that had accumulated over the winter.  It’s a sad problem that will never go away, but seeing the smiles on the faces of the Guilford 4H club and everyone else who didn’t let a “little weather” keep them from helping their community, makes us so grateful!  THANK YOU from the bottom of our hearts!

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  • 04/30/2019 - miraclemilerockford 0 Comments
    Town Hall meeting w/ Mayor McNamara

    Mayor Tom McNamara will be at Regents Hall in Burpee Center at Rockford University on Wednesday, May 8th from 6 – 7 pm.  He will provide a brief overview of the state of the City, followed by questions from the audience.  All are welcome to attend this informative event.  Bring your questions about our city.

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  • 04/05/2019 - miraclemilerockford 0 Comments
    Welcome New Members

    Tricoci University of Beauty Culture – 5485 E State St, has been in business for 15 years. They currently serve 138 students. Tricoci University student salons are a great way to experience high-level salon and spa services at very modest prices. Barber, Cosmetology and Aesthetics services provided under the supervision of a licensed instructor. Guests can walk-in or make an appointment to enjoy these services—an appointment is highly recommended. For salon appointments, please call 815.226.9848.

    Finials Scandinavian Gifts and Interiors – 4626 E State St. Stop in to find many unique and handcrafted gift items, including home & kitchen items, clothing & jewelry, Orrefors crystal, Tomte (gnome) and Dala horse figurines, plus delicious food items. With over 2,000 lamp shades, you are sure to find one you love. Bring in your lamp for a fitting. Finials also offers expert lamp repair and rewiring. Plus finials! Owners Gary & Karin Lindberg will be glad to assist you.

    Mobility Connection – 4100 E State St. With 34 years in business, Roger & Becky Lichty can help you with all your mobility needs. They sell or rent accessible vans and power scooters/wheelchairs. Stop in and see their large selection of everything to make life safe and comfortable for your loved ones, including power lift recliners, canes, walkers, home aids, stair lifts and more. Expert conversions and repair service too.

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  • 03/30/2019 - miraclemilerockford 0 Comments
    Do you have what it takes?


    Rockford’s newest and best adventure is located right in the heart of the Miracle Mile, and is located at 4249 E State St. 

    It’s an experience you and your friends won’t soon forget. You and your group are sure to bond like never before as you work together find clues and solve each puzzle, step-by-step – until ultimately your cunning and powers of deduction secure your freedom. It’s no easy task and it will require you to match wits with diabolocal game-designers, but you’ll enjoy every thrilling moment…fighting against the clock…to see if you and your group have what it takes to prevail against all odds.

    Gather some friends and make your reservations today at or call 815-209-7444 for more information. 

    What are you waiting for?


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  • 03/21/2019 - miraclemilerockford 0 Comments
    Beautification Roll-out a Success!

    Thank you to everyone who came out to hear about our new landscape design plan.  We have 9 property owners who are very interested in participating.  If you couldn’t make it but are possibly interested, let me know ASAP so we can include your building in the bid for quotes.  Call Paula Olson at 815-323-0395 for more information.

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  • 03/10/2019 - miraclemilerockford 0 Comments
    Beautification Roll-out Meeting March 20th

    This initiative is so big, we are holding two meetings to give all Miracle Mile stakeholders an opportunity to attend.  Our board has been working on a cohesive landscape design that, when implemented, ties our business district together.  Miracle Mile businesses may be eligible for financial incentives for their property’s landscaping, including plants, installation, watering and a maintenance program.  

    Plan on attending one of the following meetings:  Weds, March 20th from 8:00 – 9:00 am or 5:30 – 6:30 pm.  Both meetings will be held in the Veteran’s room at Don Carter Lanes, 4007 E State St.  Enter off the arcade game room or the far west door.  This meeting is open to all Miracle Mile businesses.  Encourage your business neighbors to attend.  

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  • 02/05/2019 - miraclemilerockford 0 Comments
    Land Bank and Vacant Property Registry
    How does it affect the Miracle Mile?  Come learn more about the new Northern Illinois Land Bank and Vacant & Foreclosing Property Registry. Our guest speaker will be Atty. Matt Flores, City of Rockford.
    The meeting will be held from 8a – 9a on Weds, February 20th in the Veteran’s Room at Don Carter Lanes, 4007 E State St.
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  • 01/25/2019 - miraclemilerockford 0 Comments
    Hiland Cleaners Has Moved


    Mi Son Lee, owner of Hiland Cleaners, has moved her business across the street to 3806 E State St, Suite 105.  She is now located next door to East State Barber Shop.  Services include quality dry cleaning, expert alterations including leather, and shoe polishing and repairs.  She offfers competitive pricing and quick turn around times.  Stop by and try her out.

    Hours are Monday – Friday 9a – 6p and Saturdays from 9a – 4p

    Phone number:  815-229-9000              

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  • 10/18/2018 - miraclemilerockford 0 Comments
    Site Launch

    Our new website is finally up. We’ve worked hard to get a beautiful new site ready and we’re proud to show it off. Thanks for reading our blog. We have lots of great blog posts in the works. Please check back or contact us now to find out how we can help you.

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